Comments on: Bing doing well, but Microsoft still has a lot to learn. http://www.jamesward.eu/bing-doing-well-microsoft-still-a-lot-to-learn/ Wed, 17 Mar 2010 09:59:46 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: James Ward http://www.jamesward.eu/bing-doing-well-microsoft-still-a-lot-to-learn/comment-page-1/#comment-222 James Ward Fri, 10 Jul 2009 07:24:52 +0000 http://www.jamesward.eu/?p=270#comment-222 I don't give praise to Microsoft easily either. And you're right - the only two PPC platforms worth investing time and effort in right now are AdWords and Facebook. AdWords for the brilliance of its features (Quality Score, CPA bidding, etc) and Facebook for the laser sharp demographic targeting. Not heard of DART - what's that? I don’t give praise to Microsoft easily either. And you’re right – the only two PPC platforms worth investing time and effort in right now are AdWords and Facebook. AdWords for the brilliance of its features (Quality Score, CPA bidding, etc) and Facebook for the laser sharp demographic targeting.

Not heard of DART – what’s that?

]]> By: benmckenna http://www.jamesward.eu/bing-doing-well-microsoft-still-a-lot-to-learn/comment-page-1/#comment-218 benmckenna Thu, 09 Jul 2009 22:53:35 +0000 http://www.jamesward.eu/?p=270#comment-218 I've been surprised by how good it is actually, much more apt than yahoo already in the quick and random tests I've done. Trust me, saying that doesnt come easily. Interesting that they still cant get their head around keyword ads though, adwords is so good now and - especially with facebook now kicking into gear - they risk falling even further behind. The cross browser stuff is just predictably awful. Did you ever use DART btw? I’ve been surprised by how good it is actually, much more apt than yahoo already in the quick and random tests I’ve done. Trust me, saying that doesnt come easily.

Interesting that they still cant get their head around keyword ads though, adwords is so good now and – especially with facebook now kicking into gear – they risk falling even further behind. The cross browser stuff is just predictably awful.

Did you ever use DART btw?

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